The body of the article is followed by the conclusion. And for me, the conclusion should reiterate what has been said in the body and it should give the reader a reason to click on to my link in the bio. Here is another example of a conclusion for the photography niche.
"Most digital cameras, even the consumer point-and-shoot models, have a tremendous amount of functionality built into them. By applying a little ingenuity and creativity, you can take shots that will make viewers ask, "So, what kind of camera do you have?" You can tell them the answer, but inside, you'll know it's not the camera responsible for those great pictures. It's the photographer."
Inserting Your Bio
It's time to create your call to action. Your link and your bio should include a direct call for the reader to take action. Most people write a bio that tells the reader about themselves, about their credentials and their experiences. But your reader is not really that interested in that sort of information. If they have got to the bottom of your article, they have already decided that they like your information, and they would like to learn more.
They don't need to know if you've got a master's or that you spent the last 30 years in your field to know that the information can benefit them. So what does a call to action look like? Here are some examples of calls to action:
-To receive more information about __, click here.
-To receive a copy of my free e-book on __, click here.
-Do you want to know more about __? Click here.
-Want to learn more about __? Click here.
-Are you interested in learning more about __? Click here.
-To immediately receive my free e-book, visit this site now.
-To receive my weekly newsletter full of useful tips on __, go to this Web page now.
To give you a more useful illustration here are some examples that I would use, perhaps, for the photography niche.
- To receive my free e-course on Photography for Beginners, click here.
- To subscribe to my free newsletter, Photography for Beginners, visit this website.
- To download a free copy of my e-book, Fifteen Steps to Brilliant Photography, click here.
If you are really determined to include some information about yourself within your bio, remember that you should try and keep it as short as possible. The reader has decided that they like your information and would like to learn more. Whatever information you give should increase your credibility. Here are some examples of providing information about yourself.
- Janet is an experienced coach, who has written a number of informative articles on the topic of article marketing.
- Mary Smith has been working and writing in the field of nutrition for 20 years and offers online coaching for beginners.
- John Smith is an experienced sports writer and has coached hundreds of people into driving success.
Do you want to learn more about how I do it? I have just completed my brand new guide to article writing to build your list:
Download it free here: Secrets of Article Writing
Janet Cole is a powerful coach and online mentor. She has over 510 articles in print and has published 4 ebooks.
http://www.online-success-shortcuts.com
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